Definition

1. Verb (transitive):
   • To promote or publicize something in an exaggerated or excessively enthusiastic manner.
   • To make someone feel very excited, stimulated, or emotionally charged about something.

Usage

• The verb hype up is typically used with an object. You can hype up a thing (like a product or event) or hype up a person (to make them excited).
• It often carries a connotation of exaggeration or creating artificial excitement.
• Common structures: "to hype up [something/someone]" or "to get hyped up" (in the passive/reflexive sense).

Examples

• Hype up a thing:
  • The marketing team tried to hype up the new product launch with a flashy campaign.
  • Don't hype up the party too much, or people will be disappointed.
• Hype up a person:
  • The coach gave a speech to hype up the team before the final game.
  • I watched a trailer to hype myself up before seeing the movie.

Advanced Usage

• To be/get hyped up: To be or become very excited and full of energy, often in anticipation of something.
  • The crowd was hyped up for the concert.
  • She got really hyped up about her upcoming trip.

Variants and Related Words

• Hype (noun/verb): The root word, meaning extravagant or intensive publicity, or to promote as such.
  • There was a lot of media hype surrounding the election.
  • They hyped the film as the best of the year.
• Hyped (adjective): Describing a state of excitement.
  • The fans were hyped and ready for the show.

Synonyms

• Pump up: To fill with enthusiasm or energy.
• Psyche up: To mentally prepare or make enthusiastic (as in the reference context).
• Promote: To publicize or encourage, though with less connotation of exaggeration.
• Excite: To stir up emotions or feelings.

Phrasal Verbs

• Hype up is itself a phrasal verb. Its meaning is not separable from the combination of "hype" + "up."

Related Idioms

• All hyped up: A common informal phrase meaning in a state of great excitement or agitation.
  • The kids were all hyped up on sugar and couldn't sit still.

Verb

1. get excited or stimulated
   • The children were all psyched up after the movie